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JOB #1409

CRM Marketing Analyst

 

POSITION: CRM Marketing Analyst
LOCATION: San Francisco
STATUS:  3+ month contract (with potential to extend)
START DATE: Interviewing Immediately
 

The CRM Marketing Analyst will be responsible for executing and reporting on customer and prospect facing marketing communications. The candidate will help define the company's audience targeting strategy, testing methodology, and measurement of marketing effectiveness. Additionally, the candidate will assist in the development of tools, processes, and frameworks to further best practices and deliver operational efficiencies. The ideal candidate will have experience running CRM marketing campaigns (ex. email) and programs. Audience segmentation, targeting and campaign deployment, developing test and learn plans should come naturally to the. These concepts should be understood both at the individual campaign level as well as extended longitudinal marketing efforts.

The candidate should be data-driven and have a technical aptitude to partner with business and technology teams and will assist in optimizing business processes and managing campaign operations to maximize efficiencies and incorporate new technology and new data. The candidate will be detail-oriented and organized, capable of handling multiple projects at once, able to take direction, capable of dealing with ambiguity, and comfortable working with teams, vendors, and management.


Responsibilities:

CRM experience with data and insight gathering
Providing campaign response metrics and post-performance insights to internal and external business partners, including senior management
Monitors conversion and response metrics by data source, demographic, geographic and behavioral information.
Assist in optimizing business execution processes as necessary
Work with technology and production teams to troubleshoot and resolve any data/campaign issues
Partner with other CRM team members to optimize campaign execution approach to campaigns.
Set segments and filters for email campaigns in CRM tools and QA business rules with team members to ensure accuracy of targeted content delivery.
Conducts continuous testing, analyzing and optimizing target criteria, content, forms, etc. to improve KPIs (ex. increase open, click, lead, and conversion rates)
Develops a list hygiene program to reduce bounce rates, inactive subscribers and increase the overall email population.
Managing subscriber data, import and segmentation using a combination of Email Service Provider tools (preferably ExactTarget) and database queries.
Develop robust campaign documentation, including customer specific work instructions.

About You:

At least 1-2 years of experience in CRM Marketing
Medium to expert proficiency in SQL
Experience with Tableau, Looker, or similar technology
Prior experience with complicated data models and structures.
Understand and have experience in planning, segmentation, targeting, execution and analysis of marketing campaigns
Have created campaigns in an email service provider platform; the more complex the better including: large, multi-wave, multi-segment, multi-channel marketing campaigns
Experience with ExactTarget or Marketing Cloud is a plus
 

JOB #1395

Senior Product Marketing Manager

 

Position: Senior Product Marketing Manager
Location: Redwood City
Status: Full Time
Start Date: Interviewing Immediately
 
Our client, a marketing technology company that transforms the way brands and agencies make marketing decisions is looking for a Senior Product Marketing Manager to join their team. Owned by one of the largest communications technology companies and servicing world class brands, this global company is making waves in the industry!
 
You will be responsible for clearly positioning their technology, platform, and products for the sales team, clients, and the market.
 
Responsibilities:
  • Develop market positioning, materials, processes, and products that differentiate our products and services in the marketplace such as: sales enablement tools, presentations, case studies, white papers, and points of views.
  • Bridge Sales, Marketing, and Product Management teams to drive a consistent and compelling product message to market in order to effecively promote and facilitate the sale of products
  • Work with Product Management and Product Sales to inform positioning of products for advertisers
  • Adjust marketing strategies and plans to respond to changing markets and conditions
  • Coordinate closely with sales training team to better prepare sellers for client meetings and industry events
  • Be the liason between teams to close the gap that exists between client feedback and company in order to adapt and improve products and market responsiveness
  • Perform market analysis of customers and competition.  Define needs, experience, and expectations.  Understand and refine our positioning through competitive analysis and win/loss assessment.

Requirements:

  • 5 plus years of experience
  • SaaS industry experience
  • Adtech experience
  • Experience creating materials such as: sales enablement tools, presentations, case studies, white papers, customer videos, points of views, and thought leadership
 
 
 
 
 
 
 

 

JOB #1390

Associate Marketing Manager (Mobile Carrier/Consumer Electronics/CPG)

 

Position: Associate Marketing Manager
Location: San Francisco
Status: Full-Time, Direct Hire
Start Date: Interviewing Immediately

Our client, a global consumer electronics company focused on the gaming and entertainment industry, is looking for an Associate Marketing Manager to join their growing team!

You will be responsible for adding support, leadership, and guidance to the team.

Responsibilities:

  • Help support leadership within the marketing team
  • Provide support for executing marketing strategy and campaigns
  • Create and track marketing assets
  • Consistently create engaging content appropriate for target audiences
  • Help manage internal service groups, vendors, and agencies to keep marketing plans, campaigns, and company vision on-target.
  • Attend company and industry events to help promote products, new product launches, and engage with brand community and partners
  • Keep abreast of current trends in the gaming/entertainment industry.

Requirements:

  • 3 plus years of experience
  • Previous gaming, cpg, or consumer electronics experience
  • Experience with channel marketing and bringing products to large retailers such as: Amazon, Target, Best Buy, Walmart etc. 
  • Previous experience managing agencies and vendors
  • Previous experience creating and tracking marketing assets
  • Solid ability to create engaging marketing content
  • Passionate about the gaming industry!

JOB #1389

Marketing Manager (Mobile Carrier/Consumer Electronics/CPG)

 

Position: Marketing Manager (Mobile Carrier/Consumer Electronics/CPG)
Location: Irvine
Status: Full-time
Start Date: Interviewing Immediately
 
Travel 10-15% required

Our client, a global consumer electronics company focused on the gaming and entertainment industry is looking for an experienced Marketing Manager to join their growing team!

You will be responsible for adding support, leadership, and guidance to the team and ensure strategic marketing plans are being executed in-line with the marketing team and company's vision.

Responsibilities:

  • Manage marketing campaigns including major product launches, product promotions, branding initiatives in support of business unit and corporate initiatives.
  • Develop and implement strategic positioning, go-to-market strategies, messaging platforms, execute marketing plans, and define budgetary parameters.
  • Define campaign objectives, determine target audiences, develop strategies/tactics, key messaging, creative deliverables, timelines, and ROI measurement.
  • Drive cross-functional teams to execute key campaign strategies/tactics and deliverables.
  • Drive communications to track status and measurement of campaign deliverables.
  • Manage key campaign activities as needed including consumer promotions, advertising, partner/customer marketing, and digital marketing

?Requirements:

  • 5 plus years of experience
  • Previous experience in gaming, CPG, or consumer electronics, mobile carrier
  • Channel marketing experience bringing products to large retailers such as Best Buy, Target, Amazon, Walmart etc. 
  • Experience working on new product launches, branding, and marketing campaigns
  • Ability to manage external ad and PR agencies.
  • Proven ability to collaborate with and influence diverse groups within marketing, including cross-functional teams to executive management.

JOB #1388

Social Community Manager

 

Position: Social Community Manager
Location: San Francisco
Status: Full-time
Start Date: Interviewing Immediately

Our client, a global consumer electronics company focused on the gaming and entertainment industry, is looking for an experienced Social Community Manager to join their growing team!

You will be responsible for building the entire community around all the hottest games out on the market and being the voice within their social media channels. You should have a passion for engaging gamer communities and perfecting the voice of the brand!

Responsibilities:

  • Leverage social channels, mine and build communities and create engaging content
  • Partner with internal and external constituents, cultivating content and community conversation
  • Execute communication plans and generate community feedback through the leveraging of platforms and social channels
  • Build close relationships with key community members, fans, and partners while maintaining a positive community reputation
  • Help build and cultivate the brand
  • Plan community activities and events both on and off the platform
  • Provide comprehensive reports on community feedback, issues, concerns and trends to stakeholders to address the communities' needs
  • Develop and implement such as: game videos, social media content, podcasts, developer interviews, product updates, livestreams, written content and more!

Requirements:

  • 5 plus years experience 
  • Gaming industry experience
  • Experience leveraging Facebook, Twitter, Instagram, Snapchat, YouTube.
  • Experience working with PR and marketing to announce new products and features
  • Experience designing and leading social media strategy
  • Experience collaborating with multiple cross-functional stakeholders
  • Experience working across teams to predict and resolve community-facing issues

JOB #1387

Sizzle - Senior Product Marketing Manager

 

Position: Senior Product Marketing Manager
Location: San Francisco
Status: Full-Time, Direct Hire
Start Date: Interviewing Immediately

Our client, a leader in the ride sharing industry is looking for a talented Senior Product Marketing Manager to join their diverse team.

You will be responsible for leading marketing efforts during the crucial initial weeks in a driver's tenure.  You should be able to seamlessly transition from dissecting a complex funnel to crafting a delightful experience to influencing cross-functional stakeholders and is capable of having company-defining impact.

Responsibilities:

  • Own, assess and continuously optimize the early driver life cycle to increase conversion
  • Develop and drive any early engagement or retention strategies in conjunction with the Product, Growth, Operations, and Engineering teams
  • Be the voice and expert of the new driver audience
  • Work cross-functionally with Product, Design, Research, Operations, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
  • Rapidly experiment and iterate to increase conversion and product usage
  • Identify new types of products based on user research, passenger behavior, and market trends

 Experience & Skills:

  • Bachelor’s degree
  • 4+ years experience in product marketing
  • Engagement and retention experience
  • Strong SQL, Excel, and analytical skills
  • Analytical thinker and experience in data-driven marketing. Results driven with the ability to analyze complex data to inform strategic decisions.
  • Experienced in applying consumer insights to inform and optimize the product experience
  • Bonus points: Experience on-boarding new users into a complex experience
  • Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams

 

JOB #1386

Sizzle - Product Marketing Manager

 

Position: Product Marketing Manager
Location: San Francisco
Status: Full-time, Direct Hire
Start Date: Interviewing Immediately
 
Our client, a leader in the ride sharing industry, is looking for a talented Product Marketing Manager for driver-facing products.
 
You will be responsible for leading funnel optimization for existing products and developing positioning and go-to-market strategies for new products.
 

Responsibilities:

  • Develop and drive a strategy for driver-facing products in conjunction with the Product and Engineering teams
  • Be the voice and expert of the driver audience
  • Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
  • Rapidly experiment and iterate to increase conversion and product usage
  • Identify new types of products based on user research, driver behavior, and market trends

 Experience & Skills:

  • Bachelor’s degree
  • 3+ years experience in product marketing
  • Analytical thinker with experience in data-driven marketing
  • Ability to independently drive experimentation focused on conversion and engagement
  • Experience in applying consumer insights to inform and optimize the product experience
  • Strong Excel and analytical skills; SQL skills a plus
  • Very strong written communication skills
  • Thrives in a fast-paced environment with a bias towards action
  • Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams

JOB #1375

Director Programmatic Media

 

Position: Director, Programmatic Media
Location: San Francisco
Status: Full-Time
Start Date: Interviewing Immediately
 
 
 
 
Our client, a leader in the retail industry, who has an unrivaled selection of beauty products from both classic and emerging brands, is looking for a talented Director of Programmatic Media to join their growing and robust team!
 
You will be responsible for driving key business KPI's like sales, new client acquisition and traffic for our client's online business via programmatic channels such as paid search, display, and paid social media.  Additionally you will define, execute and optimize digital programmatic media channel strategies and initiatives.
 
Requirements:
  • 10+ years’ of relevant experience, ideally executing performance online advertising campaigns
  • Proven track record leading/building teams and mentoring/nurturing more junior talent
  • Technical and strategic understanding of programmatic display buying required, particularly in paid search and display
  • Experience working with Ad Technology stacks and programmatic implementation processes
  • Strong knowledge of marketing technologies & tools (Web analytics, tag management, ad servers, attribution)
  • Strong analytical skills and understanding of ecommerce & retail KPIs
  • Superior organizational and problem-solving skills. Ability to draw conclusions and take action based on data
  • Ability to prioritize, work cooperatively and collaborate with cross-functional teams in an exceedingly fast paced environment
  • Exceptional attention to detail and excellent written and oral communication skills
Responsibilities:
  • Create and drive best-in-class Programmatic media strategies that deliver against company objectives within search, display, social and video channels 
  • Deliver credible thought leadership on Programmatic’s role in the Marketing ecosystem, providing a multi-year vision of the program and lead proactive insights on channel opportunities through both short-term and long-term business lenses
  • Lead communication of Programmatic’s tech/data needs with cross-functional partners (Product Management, Analytics, IT, etc.) to ensure seamless deployment of digital programmatic campaigns and effectively report results to all stakeholders
  • Track innovation within the industry, and evaluate and identify new partners and technology that will drive best-in-class channel strategies 
  • Manage and mentor a team of five Programmatic channel specialists, providing day-to-day guidance as well as career growth and development 
  • Direct and manage external agency and vendor teams 
  • Ensure team manages and efficiently optimizes programs within budget goals, working closely with Investment lead on budget opportunities
  • Work with CRM team to scale the efforts of work performed through this channel

JOB #1372

Manager, Paid Social & Video

 

Position: Manager, Paid Social & Video
Location: San Francisco
Status: Full-Time
Start Date: Interviewing Immediately

 

Our client, a large retailer, who has an unrivaled selection of beauty products from both classic and emerging brands,is looking to hire a Manager, of Paid Social & Video for their growing and robust team!

You will be responsible for owning their paid social and video channel strategy.

Requirements: 

  • 4 year Bachelor’s degree

  • 3+ years of relevant experience in digital advertising, particularly display, video and social

  • Understanding and experience with platforms like Facebook, YouTube and Pinterest, Instagram, and SnapChat

  • A passion for Paid Social + Video marketing and building synergies across omni-channel strategies, as well as a thirst for data insights

  • Working knowledge of marketing and media technologies & tools

  • Strong strategic business analytical skills

  • Self-starter with high degree of motivation, ability to meet deadlines and to manage multiple projects

  • Superior organizational and problem-solving skills. Ability to draw conclusions and take action based on data

  • Ability to prioritize, work cooperatively and collaborate with cross-functional teams in an exceedingly fast paced environment

  • Exceptional attention to detail and excellent written and oral communication skills

Responsibilities: 

  • Define and drive best-in-class Paid Social and Video strategies that deliver against company objectives and revenue goals, defining a multi-year vision for the channels that includes strategic rationale, quarterly goals, and key enablers

  • Manage day-to-day execution and optimizations of paid social and video programs in conjunction with agency partners, including all performance (acquisition) and brand (awareness + engagement) campaigns

  • Direct and manage external agencies and vendors

  • Provide feedback and guidance to internal cross-functional team members on social + video creative best practices and new/beta opportunities

  • Track innovation within the industry, and evaluate and identify new Social and Video opportunities and partnerships that will drive best-in-class channel strategies 

  • Identify test and learn opportunities within Paid Social and Video platforms

  • Partner with analytics to understand and quantify the role the channels play against a variety of KPIs: brand engagement, client acquisition, online/offline sales, and LTV

  • Manage and efficiently optimize the program within budget goals, working closely with Investment lead on budget opportunities

  • Creating audience segments, setting roadmap and optimization of channels, proper activation of campaigns and channels, determining how to bid for audiences within these channels

  • Management of a large budget within the organization

 

 

 

 

 

JOB #1368

Project Engineer

 

POSITION: Project Engineer
LOCATION: Irvine
STATUS: Full Time
START DATE: Interviewing Immediately

The Project Engineer is responsible for the direction, coordination, implementation, and completion of New Product Development (NPD) projects and Consulting projects, while remaining aligned with strategy, commitments and goals of the organization.

Responsibilities
•    Uses engineering background to act as a liaison between customer and engineering department to adequately capture client’s problem statement and design requirements
•    Develop Scope of work, time and materials estimates for Consulting project proposals
•    Can act as the design/manufacturing engineer for some projects
•    Plan and implement projects 
o    Uses tools like MS Project to develop timelines for completing projects and communicating the status to the rest of the company
•    Help define project scope, goals and deliverables
o    Uses company procedures for new product development to outline tasks, responsibilities and acceptance criteria for each phase of the process.
•    Define tasks and required resources
o    Works with the project team and NPD process to identify required tasks and resources to complete project
•    Collect and manage project team
o    Works with department managers to assign team members to projects and follows up with regularly scheduled meetings to ensure progress is being made to complete the assigned tasks
•    Manage budget
o    Works with team to establish an estimated budget and refines as necessary through the progression of the NPD process.
•    Track deliverables
•    Identifies documentation, processes and procedures that require revision or creation as a result of new projects or programs and participates in the creation or in the revision of that documentation
•    Monitors tracks and provides status for all engineering change orders. 
•    Identifies roadblocks to success and provides creative solutions to alleviate them.
•    Monitor and report on project progress
•    Present to stakeholders reports on progress as well as problems and solutions
•    Implement and manage change when necessary to meet project outputs
•    Evaluate and assess result of project

Education & Experience
•    1 to 2 years of project management experience
•    Previous experience in Mechanical Design Engineering
•    Theoretical and practical project management knowledge
•    Knowledge of techniques and tools
•    BS in Mechanical Engineering degree

JOB #1358

Product Marketing Manager

 

Position: Product Marketing Manager
Location: Mountain View
Status:  Full-Time
Start Date: Interviewing Immediately 

As Product Marketing Manager, you will lead every facet of our product marketing strategy from beginning to end.  You will be an integral part of the go-to-market team and will work closely with product, engineering, and sales to deliver on revenue and other business goals. You will be creating effective go-to-market strategies, positioning and messaging documents, as well as be a key external voice of the customer. You will also drive the strategy and execution for product launches and be responsible for enabling all customer-facing teams on message and product.

Qualifications:

  • Establish the product and platform marketing strategy
  • Understand and define the sales cycle, including buyer personas, sales motions, and adoption barriers.
  • Work cross-functionally to continuously deliver effective field enablement including messaging, presentations, content, demos and tools to drive conversion and sales velocity.
  • Design, deliver and train the field on value- and story-based demonstrations, working alongside the field technical sales team
  • Develop and maintain key content and assets including competitive materials, pitch decks, customer results, product videos and demo videos.
  • Create high-quality, customer-facing content for website, events, demand gen, advisory board etc.

Requirements:

  • BA/BS Degree, in a technical field preferred. MBA is a bonus
  • 4-6+ years of product marketing experience
  • Ability to use and analyze data to drive decisions and initiate marketing plans
  • Experience with content development for complex products business buyer
  • Exceptional written and verbal skills with meticulous attention to detail

JOB #1351

Senior Product Marketing Manager

 

POSITION: Senior Product Marketing Manager
LOCATION: San Francisco
STATUS: Full Time
START DATE: Interviewing Immediately

Responsibilities

  • As one of six members of our Product Marketing team, this individual will own a GTM segment
  • Partner closely with Sales, Partner, Product and Customer Success teams to develop and understand product strategy, story tell through messaging and positioning, and lead go-to-market efforts
  • Produce high-quality external content to support the go-to-market and thought leadership marketing efforts, including presentations, webinars, solution guides, and demo videos
  • Work closely with Sales and Customer Success to inspire, motivate, and track impact of products and go-to-market strategies
  • Contribute to regular long-term product planning efforts

Qualifications

  • 5+ years’ experience in product marketing including proven success in driving messaging, positioning and sales enablement
  • Experience marketing world-class Software-as-a-Service products.
  • Strong analytical, written, and verbal communication skills
  • Some knowledge of the health care industry, Human Capital Management, HR IT industry
  • Experience building customer-facing presentations from the ground up 
  • BS/BA required

JOB #1343

Design & Manufacturing Engineer

 

POSITION: Design & Manufacturing Engineer (Autodesk Inventor & Vault)
LOCATION: Irvine
STATUS: Full Time
START DATE: Interviewing Immediately

The Design and Manufacturing Engineer is responsible for a wide variety of tasks including but not limited to the following: Primary and Secondary Cryogenic packaging design and manufacturing used in the logistics cold chain for life sciences; Sustaining Engineering; Manufacturing Engineering, Validation and test plan development.  This position will call on the engineer’s mechanical engineering skills including knowledge of physics, industrial design, mechanics, electronics, systems, materials engineering, etc.

Primary responsibilities will include:

  • assessing market project requirements based on sales and customer input and after approval pursing these projects
  • developing budgets, timescales and specifications with clients and managers to meet marketing and sales goals
  • liaising with suppliers regarding design and manufacturing specifications to ensure optimum relationships and results
  • problem solving
    • participate in QA investigation and corrective actions to address client complaints
    • to drive product and process improvements
  • keep up-to-date on manufacturing and product market trends and improvements
  • producing and implementing designs and test procedures
  • measuring performance of mechanical components, devices and engines
  • testing, evaluating, modifying and re-testing products
  • writing reports and documentation
  • providing technical advice
  • analyzing and interpreting data including data collected from proprietary monitoring system and/or testing data
  • some field engineering
  • client education regarding products
  • Designing new products
  • Sustaining existing products with engineering support and design modifications

Qualifications and Education Requirements

  • 5 or more years of relevant experience in the following: Packaging design including electronics, Heat transfer experience, Materials engineering, industrial design, DFM/DFA, Solid modeling using Autodesk Inventor modeling software.  Manufacturing engineering including manufacturing and assembly process development and documentation, Lean six sigma background preferred
  • Proficient in Autodesk Inventor & Vault
  • BS or higher in Mechanical Engineering

The type of design work these engineers will be doing will be:

  • Corrugated packaging design
  • Sheet metal design
  • Heat transfer and temperature controlled shipping container design
  • Sensor systems for measuring temperature, weight, pressure, humidity, orientation, location etc.
  • Industrial design to not only make the products functional but look aesthetically pleasing
  • Experience with 3D printers

JOB #1342

Customer Marketing Manager

 

POSITION:  Customer Marketing Manager
LOCATION: San Francisco
STATUS: Direct Hire
START DATE: Interviewing Immediately
 
Our client, a company in the beauty, health/wellness and fitness industry is looking for a rock star Customer Marketing Manager to join their growing team!  You will be responsible for educating end users on what their product and features are through the creation of content!
 
Requirements:
  • 3 plus years of relevant experience
  • Previous experience in customer service, product marketing, and/or content is preferred
  • Strong written and verbal communications skills
  • Customer centric approach to writing content which includes: help desk articles, how to videos, webinars, help desk content etc. 
  • Samples of previous similarly styled work
  • Previous webinar or video demo content creation is preferred
Responsibilities:
  • Consistent relationship building and understanding of customer needs with regards to content creation
  • Solution oriented mindset with a strong focus on being the customer advocate
  • Owning the customer success and sales enablement content development such as: how-to videos, help center content, tutorials, help desk articles, etc.
  • Translating customer stories into compelling videos/case studies etc.
  • Focus on reputation management such as: replying to customer ratings, social media inquiries, etc.
  • Help gather customer testimonials as part of a member of the product marketing team and help gather assets relative to the vision and strategy of the senior leadership in product marketing

JOB #1341

Senior Manager of Product Marketing

 

POSITION:  Senior Manager of Product Marketing
LOCATION: San Francisco
STATUS: Direct Hire
START DATE: Interviewing Immediately
 
Our client, a company in the beauty, health, wellness/fitness industry is looking for a Senior Manager of Product Marketing to join their growing team.  You will be responsible for all aspects of marketing their application and effectively launching new product features and updates.
 
Requirements:
  • 4 plus years of relevant experience
  • Previous management experience
  • Experience marketing mobile applications
  • Experience driving customer research/activation on insights
  • Successfully project managed marketing campaigns
  • Experience project managing websites, applications, product improvements and launching product features
  • Track record of business results
?Responsibilities:
  • A strong work ethic with ability to be a hands on contributor and owning the product marketing efforts of the company
  • Eventual management of 2 plus direct reports
  • Strong focus on customer insights, user segmentation, understanding customer needs and defining feature sets required for specific products
  • Launching new products, features, updates as well as complete marketing of the application
  • Defining customer segmentation and the customization of the product marketing efforts
  • Consistently driving customer research and activating insights
  • Consistently tracking the effectiveness of product marketing efforts for the merchant side application, client side application, desktop application, and soon to arrive market place features. 

JOB #1340

Senior Manager of Event & Field Marketing

 

POSITION:  Senior Manager of Event & Field Marketing
LOCATION: San Francisco
STATUS: Direct Hire
START DATE: Interviewing Immediately
 
Our client, a company within the beauty, wellness, health and fitness industry is looking for a talented Senior Manager of Event & Field Marketing to join their growing team!  You will be responsible for the end to end planning and execution of trade shows, conferences, events, and more!
 
Requirements:
  • 4 plus years of relevant experience in a similar role
  • Previous management experience
  • Experience with end to end planning and execution of trade shows, educational conferences, events, parties, locals and more
  • A track record of results from previous roles
  • Experience or background from the beauty, fitness, or health/lifestyle industry.
  • Experience with lead nurturing
  • Strong brand building experience at the local and national level
Responsibilities:
  • End to end planning and execution of trade shows
  • End to end planning and execution of educational conferences, events, parties, etc.
  • Project management of cross functional marketers (ie: social, content, advertising)
  • Activation of local marketing efforts (events, print, community building)
  • Tracking, demand generation, lead nurturing, and reporting of results
  • Ongoing efforts to build the brand with merchants locally, regionally, and nationally. 
  • Handle all logistics for events
  • Utilizing the sales plan and effectively tracking results to plan which events bring in the most ROI and align with business objectives
  • Create strategies and test the market to prove out concepts and effectively implement new ideas which support the business and sales efforts

JOB #1339

Senior Manager of Content

 

POSITION:  Senior Manager of Content & Content Strategy
LOCATION: San Francisco
STATUS: Direct Hire
START DATE: Interviewing Immediatly
 
Our client, a company focused on the beauty, health, and wellness industry is looking for a Senior Manager of Content & Content strategy to join their team.  You will be responsible for producing and managing the content marketing efforts for the company within several channels.
 
Requirements:
  • 4 plus years of experience in a similar role
  • Previous management experience
  • Solid experience creating content for social, video and blogs.
  • Experience tracking and reporting business results
  • Strong writing of compelling content for campaigns and product benefits
  • Portfolio showcasing examples of your previous work
Responsibilities:
  • Hands on content creation
  • Executing content marketing for social media, video, and blogs
  • Owning and strategizing the content calendar
  • Conceptualizing appropriate topics that will garner the most organic traffic, relevancy to the business as well as keeping with up to date trends in the industry
  • Eventual management of 2 or more direct reports
  • Effective creation of new/original content as well as sourcing and executing on shared content
  • Creating posts, sourcing interviews, sourcing imagery
  • Tracking traffic to all content sources and building a social following
  • Staying up to date on trends within the industry and keeping alignment with business objectives and goals in order to increase ROI

JOB #1297

Marketing Manager-Demand Generation

 

POSITION: Marketing Manager - Demand Generation
LOCATION: San Francisco
STATUS: Full Time
START DATE: Interviewing Immediately

Our client, a SAAS company within the real estate industry, is looking for a skilled Marketing Manager to join their team.

You will be responsible for conceiving and developing innovative marketing programs to increase brand awareness, drive lead and opportunity generation and assist in converting sales opportunities to closes. Strong demand generation and pipeline acceleration is the core of this role.

Requirements:

  • 5 plus years of experience
  • B2B marketing focus
  • Strong demand generation experience
  • Experience with a variety of marketing channels
  • Full stack marketing capabilities
  • Analytical mindset
  • Salesforce, Hubspot, Engagio knowledge

Responsibilities:

  • Plan, execute, and optimize new customer acquisition campaigns and programs across a variety of channels
  • Develop life cycle nurture programs across acquisition, expansion, and retention audiences
  • Work closely with marketing and sales ops to drive functional alignment and measure marketing driven pipeline
  • Build relationships with customers, potential customers, and industry professionals
  • Develop compelling content, including blogs, webinars, and other road map activities
  • Stay up-to-date with industry trends and map initiatives to a campaign calendar

Bonus: Experience in real estate industry

JOB #1288

Senior Manager, Paid Search & some Programmatic Display

 

POSITION: Senior Manager, Paid Search & some Programmatic Display
LOCATION: San Francisco 
STATUS: Full Time 
START DATE: Interviewing Immediately
ANNUAL SALARY: Market Rate

Our client, a leader in the retail industry  who has an unrivaled selection of beauty products from both classic and emerging brands, is looking for a talented Senior Manager, Paid Search & Programmatic Display to join their growing and robust team!

As Senior Manager, Paid Search & Programmatic Display you will have responsibility for one of the largest budgets in the P&L, driving key business KPIs like sales, new client acquisition, and traffic via the programmatic channels paid search and display, as well as leading the future vision for Programmatic across all platforms, including our award-winning App. Reporting to the Director of Programmatic, you will define, execute and optimize digital programmatic media channel strategies and initiatives. In addition, you will: 

  • Create and drive best-in-class Programmatic media strategies that deliver against company objectives within search and display channels
  • Work closely with key cross-functional partners (Marketing Strategy, Product Management, Analytics, IT, etc.) to ensure seamless deployment of digital programmatic campaigns and effectively report results to all stakeholders
  • Deliver credible thought leadership on Programmatic’s role in the Marketing ecosystem, providing a multi-year vision of the program and lead proactive insights on channel opportunities through both short-term and long-term business lenses
  • Lead communication of Programmatic’s tech/data needs with cross-functional partners (Product Management, Analytics, IT, etc.) to ensure seamless deployment of digital programmatic campaigns and effectively report results to all stakeholders
  • Track innovation within the industry, and evaluate and identify new partners and technology that will drive best-in-class channel strategies
  • Manage and mentor a team of Programmatic channel specialists, providing day-to-day guidance as well as career growth and development
  • Ability to manage 3 direct reports, external agency and vendor teams of 25+

 

We’re excited about you if you have:

  • 6+ years’ of relevant experience, ideally executing performance online advertising campaigns
  • Proven track record leading/building teams and mentoring/nurturing more junior talent
  • Technical and strategic understanding of programmatic display buying required, particularly in paid search and display
  • Experience working with Ad Technology stacks and programmatic implementation processes
  • Strong knowledge of marketing technologies & tools (Web analytics, tag management, ad servers, attribution)
  • Strong knowledge of bidding platforms (AdWords, DBM, DoubleClick Search, etc)
  • Strong analytical skills and understanding of ecommerce & retail KPIs
  • Self-starter with high degree of motivation, ability to meet deadlines and to manage multiple projects
  • Superior organizational and problem-solving skills. Ability to draw conclusions and take action based on data
  • Ability to prioritize, work cooperatively and collaborate with cross-functional teams in an exceedingly fast paced environment
  • Exceptional attention to detail and excellent written and oral communication skills

JOB #1267

Director of Marketing

 

POSITION: Director of Marketing
LOCATION: San Francisco
STATUS: Full-Time
START DATE: Immediately
SALARY: Market

Note: 25% travel will be required.

Our client, a global consumer accessories company focused on the entertainment industry, is looking for an experienced Director of Marketing to join their team.

Responsibilities:

  • Develop and execute marketing and PR strategy (US, Canada, LATAM).
  • Strategize and implement comprehensive marketing plans and programs, both short and long range, to support sales and revenue objectives of the organization.
  • Evaluate and develop the retail channel strategy and regional targets with the VP of Sales.
  • Develop and execute retail launch plans for new products in line with company’s go-to-market strategy.
  • Own and maintain budget for entire department from headcount to ad spend.
  • Manage advertising agencies and public relation firms to achieve regional marketing, community, and PR goals.
  • Negotiate with vendors and contractors for pricing and costs of goods for design, PR, marketing, and creative services.
  • Direct our involvement in various co-marketing activities including coordinating business and marketing development with regional partners.
  • Research, analyze, and monitor financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity.
  • Gather, identify, and prioritize functional and product requirements into internal feedback loop to support product feature requests and ideas.


Qualifications:

  • 8+ years of exp in a Director of Marketing role (gaming or consumer electronics space)
  • Extensive experience managing a marketing budget and a team.
  • Background working with brick-and-mortar and/or digital retailers.
  • Familiarity collaborating with US, Canada, and LATAM.
  • Experience with product launches and events.